Turn Your Car Park Into a
Revenue-Generating Asset
Future-proof EV charging infrastructure that pays for itself through user fees and VPP grid services. Zero upfront cost
The Electric Transition Is Happening Now
The Business Case:
87% of employees want workplace EV charging
EV drivers spend 23% more at retail locations with charging
Public charging generates $2,000-$15,000+ revenue per charger annually
Government incentives cover up to 50% of installation costs
Property values increase 3-5% with EV charging infrastructure
The Problem You Face
Your Competitors Are Getting Ahead While You Fall Behind
Employee Demands:
EV drivers switching jobs for workplace charging access
Recruitment advantage for employers with charging
Productivity loss from employees leaving to charge elsewhere
Revenue Missed:
Public charging stations earn $3,000-$12,000+ per charger annually
Customer dwell time increases 45 minutes at charging locations
Premium parking rates justified with charging included
The Zool EV Solution
Complete EV Charging Solutions That Generate Revenue
+ VPP Income
Charging Technology Options:
AC Charging (7kW-22kW):
Best For: Employee/Fleet charging (2-8 hour sessions)
Cost Per Session: $8-$25 (competitive with home charging)
VPP Integration: Smart charging optimizes grid services
Revenue: $1,500-$4,000 per charger annually + VPP income
DC Fast Charging(50kW-350kW):
Best For: Customer/Public charging (20-45 minute sessions)
Cost Per Session: $15-$60 (premium pricing justified)
VPP Integration: High-power grid services during idle periods
Revenue: 8,000-$25,000 per charger annually + VPP income
Employee/Fleet Charging (AC):
Monthly Subscriptions: $50-$150/month unlimited
Pay-per-Session: $0.35-$0.50/kWh
VPP Revenue: Smart charging provides grid services during off-peak
Total Revenue: Charging fees + VPP income + premium parking
Public/Customer Charging (DC):
Premium Pricing: $0.60-$0.90/kWh (2-3x home rates)
Session Fees: $3-$5 connection fee
VPP Revenue: Idle chargers participate in FCAS markets
Total Revenue: Charging fees + VPP services + increased customer spend
Revenue Projections by Location
Shopping Centers:
4 × 50kW DC chargers with VPP integration
Charging revenue: $35,000 -$65,000/year
VPP revenue: $8,000-$15,000/year
Customer spend increase: +$150,000/year
Total benefit: $193,000-$230,000/year
Office Buildings:
10 × 11kW AC chargers with smart charging
Subscription revenue: $25,000-$40,000/year
VPP revenue: $3,000-$8,000/year
Employee retention value: Priceless
Total benefit: $28,000-$48,000/year
Solar-Powered Charging:
Charge EVs directly from on-site solar during peak sun hours
Export excess solar to VPP markets when charging demand is low
Market as "100% clean charging" for premium positioning
Battery-Buffered Charging:
Battery storage prevents demand charge spikes from fast charging
Batteries participate in VPP markets when not supporting charging
Enables high-power DC charging without electrical upgrades
VPP-Enabled Smart Charging:
EV chargers participate in demand response programs
Smart algorithms delay charging during high VPP price periods
Earn revenue from grid services while vehicles charge
Case Study: Shopping Center Chain
Challenge: Declining foot traffic and customer complaints about lack of EV charging
Solution: 8 × 50kW DC fast chargers with solar canopies and VPP integration Investment: $0 upfront (Total Care model)
Results:
$52,000 annual charging revenue
$12,000 annual VPP revenue from smart charging optimization
28% increase in customer dwell time
$180,000 increase in retail spending attributed to EV drivers
Total benefit: $244,000/year from EV + customer behavior changes
“The EV chargers with VPP integration transformed our center. Customers love the convenience, we love the revenue, and the VPP income is bonus profit.”
- Center Manager
Free EV Charging Assessment:
Site electrical capacity evaluation
Traffic pattern and utilization modeling
Revenue projection analysis including VPP potential
Government incentive identification
Total Care vs purchase comparison